Mercedes-Benz South West has the backing of City West Country (UK Holdings) Ltd, a privately-owned organisation with more than three decades of motor industry experience. Since being selected as one of Mercedes-Benz’s key business partners, Mercedes-Benz South West has enjoyed fantastic success and recorded some significant business achievements. This included undertaking a multi-million-pound investment programme to create four state-of-the-art automotive retailing outlets aimed at enhancing sales and after sales facilities for customers across the region. Since then the business has grown with an Online Team being established in 2021. In 2024, Mercedes-Benz South West became the exclusive sales outlet of new Mercedes-Benz Vans in the South West. The tremendous progress and results achieved by Mercedes-Benz South West have been recognised by the manufacturer on more than one occasion. The group was named Mercedes-Benz Retailer of the Year for 2008 and, in 2019, secured the title of smart retailer of the year for an unprecedented fourth time. In 2022, the group was also awarded Mercedes-Benz Used Car Sales Team of the Year.